Advertising compaign strategy a guide to marketing communication plans
Parente, Donald
Advertising compaign strategy a guide to marketing communication plans Donald Parente. - 2nd ed. - Australia South Western 2000 - xxi, 371p.: ill.; 24cm.
0-03-021114-x.
659.1 / P15A
Advertising compaign strategy a guide to marketing communication plans Donald Parente. - 2nd ed. - Australia South Western 2000 - xxi, 371p.: ill.; 24cm.
0-03-021114-x.
659.1 / P15A