Brand management text and cases
Ajay Kumar
Brand management text and cases Ajay Kumar. - Delhi Wisdom 2005 - 223p.: ill.; 24cm.
8189547003
Brand choice; Industrial names; Product management.
658.827 / A28B
Brand management text and cases Ajay Kumar. - Delhi Wisdom 2005 - 223p.: ill.; 24cm.
8189547003
Brand choice; Industrial names; Product management.
658.827 / A28B