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International marketing

Czinkota, Michael R.

International marketing Michael R. Czinkota, Ikka A. Ronkainen. - 8th ed.. - Australia Cengage Learning India 2007 - (various pagings): ill.; 28 cm.

ISBN: 9788131501610

Subjects--Topical Terms:
Marketing Export marketing International trade Commercial products - Modification for export.

Dewey Class. No.: 658.848 / C99I

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