The Effective use of market research (Record no. 46101)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00545nam a2200157Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 241212s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 749443219 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | B55E |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Birn, Robin J. |
| 245 #4 - TITLE STATEMENT | |
| Title | The Effective use of market research |
| Remainder of title | how to drive and focus better business decisions |
| Statement of responsibility, etc. | Robin J. Birn. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed.. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London |
| Name of publisher, distributor, etc. | Kogan Page |
| Date of publication, distribution, etc. | 2004 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiv, 226p.; 22cm..-(Marketing research practice). |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | (Marketing research practice). |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing research; Decision making. |
| Date last seen | Total checkouts | Full call number | Barcode | Price effective from | Koha item type | Lost status | Damaged status | Not for loan | Collection | Withdrawn status | Home library | Current library | Date acquired |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 13/12/2024 | 658.83 B55E | 128957 | 13/12/2024 | General Books | General Collection | HMS Central Library | HMS Central Library | 17/02/2006 | |||||
| 13/12/2024 | 658.83 B55E | 128958 | 13/12/2024 | General Books | General Collection | HMS Central Library | HMS Central Library | 17/02/2006 | |||||
| 13/12/2024 | 658.83 B55E | 129023 | 13/12/2024 | General Books | General Collection | HMS Central Library | HMS Central Library | 17/02/2006 |
