Consumer behaviour Leon G. Schiffman, Leslie Lazar Kanuk.
Material type:
TextLanguage: English Publication details: New Delhi Prentice Hall of India 2000Edition: 6th edDescription: xv, 672p., 28cmISBN: - 81-203-1288-0.
- 658.8342 S20C
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| General Books | HMS Central Library | General Collection | 658.8342, S20C (Browse shelf(Opens below)) | Available | 79595 |
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| 658.8342, S20C Consumer behaviour | 658.8342, S20C Consumer behaviour | 658.8342, S20C Consumer behaviour | 658.8342, S20C Consumer behaviour | 658.835, C24C Cases in marketing management | 658.835, S66C Case studies in marketing the Indian context | 658.835, S70M Marketing strategy a global perspective |
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