Management text and cases R. Satya Raju, A. Parthasarathy.
Material type:
TextLanguage: English Publication details: New Delhi Prentice Hall of India 2000Description: x, 294p., ill.; 24cmISBN: - 81-203-1701-7.
- 658.827 S16M
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| General Books | HMS Central Library | General Collection | 658.827, S16M (Browse shelf(Opens below)) | Available | 79751 |
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| 658.827, J57W What's in a brand building brand equity through advertising | 658.827, J57W What's in a brand building brand equity through advertising | 658.827, J57W What's in a brand building brand equity through advertising | 658.827, S16M Management text and cases | 658.827, S24S Strategic brand communication compaigns | 658.827, T26H Hi-tech hi-touch branding creating brand power in the age of technology | 658.83, B75M Marketing research text and cases |
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