The Oxford textbook of marketing edited by Keith Blois.

Material type: Text

TextLanguage: English Publication details: Oxford Oxford University Press 2000Description: xi, 658p.: ill.; 24cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
General Books	HMS Central Library	General Collection	658.8 O95O (Browse shelf(Opens below))	Available		80646

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Previous	658.8 N63M Marketing principles and techniques	658.8 N63M Marketing principles and techniques	658.8 N99M Marketing your business a guide to developing a strategic marketing plan	658.8 O95O The Oxford textbook of marketing	658.8 P14B Marketing .Beyond consumer marketing sectoral marketing and emerging trends	658.8 P14I Introduction to marketing theory and practice	658.8 P14I Introduction to marketing theory and practice	Next

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