Analyzing media messages :  using quantitative content analysis in research / 
Daniel Riffe, Stephen Lacy, Brendan R. Watson, and Jennette Lovejoy 
 - 5th ed. 
 - New York:  Routledge,  2024. 
 - ix,232p.;  24 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9781032264691 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media- Research Methodology<br/>Mass media- Statistical methods
<br/><br/><label>Dewey Class. No.: </label>302.23014  / ANA