Advertising, marketing and sales management 
edited by Devendra Thakur. 
 - New Delhi  Deep and Deep Publications  1999 
 - viii, 291p., 22cm. 
<br/><br/><label>ISBN: </label>81-7100-610-0. 
<br/><br/><label>Dewey Class. No.: </label>659.1  / A22A