Kumar, V <br/><br/>
International marketing research 
V. Kumar. 
 - New Delhi  Prentice Hall of India  2002 
 - xxx, 448p., 24cm. 
<br/><br/><label>ISBN: </label>81-203-2167-7. 
<br/><br/><label>Dewey Class. No.: </label>658.848  / K98I