Harris, Lisa <br/><br/>
Marketing the business 
Lisa Harris and Charles Dennis. 
 - London  Routledge  2002 
 - xii, 355p., 23cm. 
<br/><br/><label>ISBN: </label>0-415-25601-1. 
<br/><br/><label>Dewey Class. No.: </label>658.872  / H34M