Neelamegham, S. <br/><br/>
Marketing in India  cases and readings 
S. Neelamegham. 
 - 3rd rev. ed.. 
 - New Delhi  Vikash Publishing House  2004 
 - xix, 506p.; 24cm. 
<br/><br/><label>ISBN: </label>812590946X. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management.
<br/><br/><label>Dewey Class. No.: </label>658.80954  / N37M