TY  - BOOK
AU  - Brennan, Ross
AU  - Baines, Paul
AU  - Garneau, Paul
TI  - Contemporary strategic marketing
SN  - 333981197
U1  - 658.8 
PY  - 2003///
CY  - New York
PB  - Palgrave Macmillan
KW  - Marketing management
KW  - Strategic marketing
ER  -