Bradley, Frank <br/><br/>
Strategic marketing in the customer driven organization 
Frank Bradley. 
 - Chichester  John Wiley  2003 
 - xvii, 287p.; 24cm. 
<br/><br/><label>ISBN: </label>470849851 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing - Management; Marketing; Selling.
<br/><br/><label>Dewey Class. No.: </label>658.8  / B77S