Young, Antony <br/><br/>
Brand media strategy  integrated communications planning in the digital era 
Antony Young. 
 - 2nd ed.. 
 - New York  Palgrave Macmillan  2014 
 - xii, 242p.; 24cm. 
<br/><br/><label>ISBN: </label>9781137279569 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding  (Marketing) Internet marketing  Social media. 
<br/><br/><label>Dewey Class. No.: </label>658.827  / Y05B