Schiffman, Leon G. <br/><br/>
Consumer behaviour 
Leon G. Schiffman, Joe Wisenblit and S. Ramesh Kumar. 
 - 12th ed.. 
 - Noida  Pearson India Education Services  2021 
 - xxx, 667p.; 26cm. 
<br/><br/><label>ISBN: </label>9789353069834 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Motivation research  (Marketing) Marketing  Consumer behavior. 
<br/><br/><label>Dewey Class. No.: </label>658.8342  / S20C