Advertising and integrated brand promotion Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik.

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TextLanguage: English Publication details: Australia Thomson c2006.Edition: 4th. edDescription: xiviii, 781p.: pictures; 28cmISBN:

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Item type	Current library	Call number	Status	Date due	Barcode
General Books	HMS Central Library	689.1 O30A (Browse shelf(Opens below))	Available		142186

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