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1.
Brand management the Indian context Y.L.R. Moorthi. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Vikas Publishing House 1999
Availability: Items available for loan: HMS Central Library (8)Call number: 658.827 M76B20, ... Items available for reference: HMS Central Library: Not for loan (1)Call number: 658.827 M76B20.

2.
Brand positioning strategies for competitive advantage Subroto Sengupta. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Tata McGrawHill Publishing Company c1990
Availability: Items available for reference: HMS Central Library: Not for loan (1)Call number: 658.827 S28B20.

3.
Brand management the Indian context Y. L. R. Moorthi. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Vikas Publishing House 1999
Availability: Items available for loan: (1). HMS Central Library (9).

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HMS Central Library, Jamia Hamdard, Hamdard Nagar, New Delhi -110062, INDIA