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1.
Managing Indian brands marketing, concepts and strategies S. Ramesh Kumar; S. Ramesh Kumar. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Vikas Publications House 2001
Availability: Items available for loan: HMS Central Library (4)Call number: 658.827 R17M, ...

2.
Application exercises in marketing the Indian context S. Ramesh Kumar. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Vikash Publishing House 2000
Availability: Items available for loan: HMS Central Library (2)Call number: 658.8 R17A, ...

3.
Managing Indian brands marketing, concepts and strategies S. Ramesh Kumar; S. Ramesh Kumar. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Vikash Publishing House 2001
Availability: Items available for loan: HMS Central Library (1)Call number: 658.827 R17M.

4.
Conceptual issues in consumer behaviour the Indian context S. Ramesh Kumar. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi Pearson Education 2003
Availability: Items available for loan: (1). HMS Central Library (8).

5.
Managing Indian brands marketing, concepts and strategies S. Ramesh Kumar; S. Ramesh Kumar. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Vikas 2001
Availability: Items available for loan: (1).

6.
Consumer behavior Leon G. Schiffman, Joe Wisenblit and S. Ramesh Kumar. by
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Pearson Education 2019
Availability: Items available for loan: HMS Central Library (4)Call number: 658.8342 S20C, ...

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HMS Central Library, Jamia Hamdard, Hamdard Nagar, New Delhi -110062, INDIA