From brand vision to brand evaluation strategically building and sustaining brands Leslie de Chernatony.

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Material type: Text

TextLanguage: English Publication details: New Delhi Butterworth Heinemann 2001Description: xvii, 293p.: ill.; 23cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
General Books	HMS Central Library	General Collection	658.827 C33F (Browse shelf(Opens below))	Available		89113

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