000 00515nam a2200157Ia 4500
008 241204s9999 xx 000 0 und d
020 _a0-333-68527-x.
040 _aJamia Hamdard
041 _aEnglish
082 _a658.87
_bW47R
100 _aWileman, Andrew
245 0 _aRetail power plays
_bfrom trading to brand leadership, strategies for building retail brand value
_cAndrew Wileman and, Michael Jary.
260 _aHampshire
_bMacmillan Buisiness
_c1997
300 _axvi, 280p., ill.; 24cm.
942 _cBK
999 _c24128
_d24128