000 00516nam a2200169Ia 4500
008 241209s9999 xx 000 0 und d
020 _a0 - 256 - 26190 - 3.
040 _aJamia Hamdard
041 _aEnglish
082 _a658.8342
_bP42C
100 _aPeter, J. Paul
245 0 _aConsumer behaviour and marketing strategy
_cJ. Paul Peter, Jerry C. Olson; J. Paul Peter, Jerry C. Olson.
250 _a5th ed.
260 _aNew Delhi
_bIrwin McGraw Hill
_c1999
300 _axxv, 545p.: ill.; 27cm.
942 _cBK
999 _c31836
_d31836