000 00393nam a2200133Ia 4500
008 241212s9999 xx 000 0 und d
020 _a8189547003
082 _a658.827
_bA28B
100 _aAjay Kumar
245 0 _aBrand management
_btext and cases
_cAjay Kumar.
260 _aDelhi
_bWisdom
_c2005
300 _a223p.: ill.; 24cm.
650 _aBrand choice; Industrial names; Product management.
999 _c45948
_d45948