000			00479nam a2200145Ia 4500
008			241212s9999 xx 000 0 und d
020			_a812032806X.
082			_a658.8 _bB50M
100			_aBest, Roger J.
245		0	_aMarket based management _bstrategies for growing customer value and profitability _cRoger J. Best
250			_a4th ed.
260			_aNew Delhi _bPrentice-Hall of India _c2005
300			_axxii, 506p.; 24cm.
650			_aMarketing management; Customer relation.
999			_c45949 _d45949