000 | 00462nam a2200133Ia 4500 | ||
---|---|---|---|
008 | 241212s9999 xx 000 0 und d | ||
020 | _a749442131 | ||
082 |
_a658.827 _bV20G |
||
100 | _aVan Gelder, Sicco | ||
245 | 0 |
_aGlobal brand strategy _bunlocking brand potential across countries, cultures and markets _cSicco Van Gelder. |
|
260 |
_aLondon _bKogan Page _c2004 |
||
300 | _axii, 260p.; 23cm. | ||
650 | _aBrand name products - Planning; Export marketing. | ||
999 |
_c45953 _d45953 |