000 00605nam a2200193Ia 4500
008 241215s9999 xx 000 0 und d
020 _a1403918252
040 _aJamia Hamdard
041 _aEnglish
082 _a658.827
_bC33P
100 _aChevalier, Michel
245 0 _aPro logo
_bbrands as a factor of progress
_cMichel Chevalier and Gerald Mazzalovo.
260 _aHoundmills
_bPalgrave Macmillan
_c2003
300 _axiv, 288p.: ill.; 25cm.
500 _a[translation: Joe LaCour].
650 _aBusiness names
_bTrade marks
_cCommercial products.
700 _aMazzalovo, Gerald
942 _cBK
999 _c52109
_d52109