000 00558nam a2200169Ia 4500
008 241215s9999 xx 000 0 und d
020 _a9788190655583
040 _aJamia Hamdard
041 _aEnglish
082 _a615.10688
_bC35R
100 _aChoudary, Pavan
245 4 _aThe Rx factor
_bstrategic creativity in pharmaceutical marketing
_cPavan Choudary.
260 _aNew Delhi
_bWisdom Village
_cc2009.
300 _a127p.; 23cm.
650 _aPharmaceutical industry - India
_bDrugs - Marketing - India
_cPharmaceutical policy - India.
942 _cBK
999 _c56662
_d56662