000 00545nam a2200193Ia 4500
008 241215s9999 xx 000 0 und d
020 _a9789353885366
040 _aJamia Hamdard
041 _aEnglish
082 _a658.8342
_bS30C
100 _aSethna, Zubin
245 0 _aConsumer behaviour
_cZubin Sethna Jim Blythe.
250 _a4th ed..
260 _aNew Delhi
_bSage
_c2021
300 _axxvi, 477p.: ill.; 24cm.
650 _aMotivation research (Marketing)
_bMarketing
_cConsumer behavior.
700 _aBlythe, Jim
942 _cBK
999 _c57595
_d57595