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Consumer behaviour and marketing strategy J. Paul Peter, Jerry C. Olson; J. Paul Peter, Jerry C. Olson.

By: Material type: TextTextLanguage: English Publication details: New Delhi Irwin McGraw Hill 1999Edition: 5th edDescription: xxv, 545p.: ill.; 27cmISBN:
  • 0 - 256 - 26190 - 3.
DDC classification:
  • 658.8342 P42C
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Item type Current library Collection Call number Status Date due Barcode
General Books HMS Central Library General Collection 658.8342 P42C (Browse shelf(Opens below)) Available 90476
General Books HMS Central Library General Collection 658.8342 P42C (Browse shelf(Opens below)) Available 90475

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