Brand failures the truth about the 100 (one hundred) biggest branding mistakes of all time Matt Haig.

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Material type: Text

TextPublication details: London Kogan Page 2003Description: viii, 310p.; 24cmISBN:

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Item type	Current library	Collection	Call number	Status	Date due	Barcode
General Books	HMS Central Library	General Collection	658.827 H13B (Browse shelf(Opens below))	Available		122401
General Books	HMS Central Library	General Collection	658.827 H13B (Browse shelf(Opens below))	Available		122588

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